We’ve been lucky to work with some of the worlds’ leading companies, supporting and educating their small business customers.
We created Microsoft’s Small Business Plus Program, an online training resource that was delivered into 8 countries and translated into 5 languages.
Over 5 months when the online training was available, our average e-newsletter open rate increased 47%. The TSBC e-learning action plans have been a very effective tool for us in terms of driving up traffic to our website. Brigitte Reed – Microsoft, New Zealand
Deployed a range of interactive tools and videos into their online business community.
Provided small business expert content and facilitated a series of small business webinars for Sage Canada.
Since adding the Sage Survival Guide to our site as a lead magnet to attract new customers , we’ve had 60x more registrations than we usually receive. Neal Cranna, Sage, Canada
Built an online benchmarking tool for Lloyds TSB called ‘Optimise’ to help customers improve key business drivers.
Deployed our Export diagnostic tool to help new to export businesses navigate first steps.
Set up all the content for their Business Moments resource center.
A key strategic partner for Bank of New Zealand, assisting with strategy, content, thought leadership and small business engagement.
The Small Business Company have played a key part in our small business engagement strategy, from creating practical expert content we can embed in BNZ’s MyBusiness Live Ecosystem, to our overall content framework on the BNZ website.
Glen’s extensive knowledge of the small business industry allows us to tap into his expertise, helping us as a bank to better educate and support our small business customers while achieving our marketing goals to drive traffic and leads. Amy Steward, Bank of New Zealand, Head of Business Activation, BNZ Partnership Banking
We found the option to embed TSBC content, like the online training, directly into our website brilliant. This allows us to present TSBC’s rich, interactive tools under our own brand to create a seamless BNZ experience. Callum Gillespie – BNZ, New Zealand
Created, managed and provided content for the New Zealand Ministry of Business portal business.govt.nz.
Time on site increased 21%, and monthly unique visitors increased 24% month-on-month since we launched the small business content supplied by TSBC Astrud Burgess – ANZ, New Zealand
After sending out the small business e-newsletter we saw a 5x increase in customers signing up for our LinkedIn group, which have traditionally cost between $25 and $100 through online advertising. Content is much more cost effective. Melissa Hendrikson, ANZ Bank, Australia.
Since we altered our lead capture strategy and added TSBC content to our site, small business section visits are up 189% and lead form submissions are up 228%.
And we won the J.D. Power Small Business Banking Award in the Northeast. Daryle Seidman, TD Bank, USA