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Using content




The content needs to go somewhere to be read, downloaded or used. There are two main ways:

ONE. EMBED INSIDE YOUR WEBSITE

Have your IT/web development team set up an area inside your website to house the content. This could be a single landing page with a list of content for small businesses to access, similar to;

BMO Harris created a business tips and insights section.

TD Bank have a resource center that contains all their small business content.

Meridian CU built a business planning landing page for their small business tools.

Or an internal Small Business Resource Center similar to:

Iberia Bank developed a specific area to house all their small business content.

ASB Hawaii designed a business resource center that contains tools, calculators, guides and links to product and services.

Pinnacle Financial Partners have a landing page with content for recovery

TWO. SET UP A BUSINESS SUPPORT PORTAL OUTSIDE YOUR BANK SITE

Often it’s easier to set up a microsite that houses all the content. Being outside your main website makes it faster to create and update. Similar to:

HarborOne Bank place all their business support content inside a microsite, linked to their HarborOne U education content.

wellsfargoworks.com have a dedicated separate site so they can deploy content easily without needing to touch the main bank site.

Whichever you use, it’s relatively easy as all our file formats are compatible with your legal, cloud and IT requirements.

We can help advise which method of deploying is best.