Bankers Whitepaper
Generating small business leads online
Carefully defining your target market and creating a unique style of communication (your voice), aligned with an effective lead generation strategy, will help pull in the small business customers you want.
Carefully defining your target market and creating a unique style of communication (your voice), aligned with an effective lead generation strategy, will help pull in the small business customers you want.

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Define Your Brand with Custom Content
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Podcast
Bridging the gap between banks & small business
In this episode of The Unsure Entrepreneur Podcast, Roger Pierce interviews Glen Senior, Founder and CEO of The Small Business Company, a specialized marketing agency providing expert small business content to banks, credit unions, and brands. (37 min)
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Article
TSBC versus AI
It’d be unusual if you hadn’t thought of using AI to generate internally the content you need to educate and engage your business customers or members.
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Bankers Whitepaper
Beyond Content - Creating an Amplification Strategy for Business Impact
Presentation by Larissa Murphy, VP Advertising and Content Manager, First Commonwealth Bank, and Glen Senior, CEO The Small Business Company at the Small Biz Conference, Las Vegas, October 10th, 2024
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